Overview

Product Manager Jobs in Manila, National Capital Region, Philippines at Samsung Southeast Asia & Oceania

Title: Product Manager

Company: Samsung Southeast Asia & Oceania

Location: Manila, National Capital Region, Philippines

Are you a passionate marketer with a knack for driving product success in a dynamic and competitive market? Samsung Philippines is seeking a Product Marketing Manager to lead the growth of our Home Appliances (Refrigerator and Kitchen Appliances) portfolio. In this role, you will shape go-to-market strategies, manage product launches, and drive market share and profitability in the Philippines. If you thrive in a fast-paced environment, have a deep understanding of consumer behavior, and are passionate about technology and innovation, this is the perfect opportunity for you!

Roles and responsibilities include, but is not limited to:

  • Product & Portfolio Management
  • Develop and execute strategic marketing plans to drive growth, market share, and profitability.
  • Manage the full product lifecycle, including launches, pricing, portfolio optimization, and end-of-life strategies.
  • Monitor market performance and recommend initiatives to achieve business targets.
  • Align local strategies with regional and global HQ direction.
  • Go-to-Market (GTM) Planning
  • Lead end-to-end GTM execution in collaboration with Sales, Corporate Marketing, Retail, and partners.
  • Develop compelling value propositions and messaging tailored to Filipino consumers.
  • Oversee product launches, integrated campaigns, brand activations, and promotions.
  • Ensure timely development of marketing collaterals, training materials, and sales tools.
  • Market Insights & Consumer Understanding
  • Analyze market trends, consumer behavior, and competitor activities to identify growth opportunities.
  • Partner with research agencies to monitor brand health and customer satisfaction.
  • Translate insights into actionable strategies for product positioning and communication.
  • Pricing & Profitability Management
  • Recommend retail pricing and promotional strategies based on market dynamics.
  • Monitor channel margins and promotional effectiveness to maximize profitability.
  • Support demand forecasting and inventory planning through market intelligence.
  • Cross-Functional & Regional Collaboration
  • Work with HQ/RHQ and regional teams to ensure local market relevance.
  • Collaborate with Sales, Finance, Supply Chain, Retail, and Operations for seamless execution.
  • Build strong partnerships to optimize product availability and business performance.
  • Ad Hoc & Special Projects
  • Lead strategic initiatives contributing to Home Appliances business growth.
  • Drive innovation projects, local initiatives, and process improvement programs.
  • Manage project timelines, budgets, and reporting requirements.

To be successful in this role, you must have:

  • Bachelor’s degree in Marketing, Business Administration, Management, or related field (MBA is a plus).
  • Minimum 8 years of experience in product marketing or brand management (consumer electronics, automotive, or FMCG preferred).
  • Strong analytical, strategic thinking, and project management skills.
  • Excellent communication and presentation skills; ability to influence cross-functional teams.
  • Proven track record in product launches and campaigns driving sales growth.
  • Advanced Excel and PowerPoint skills for engaging presentations.
  • Ability to manage stakeholders and derive insights from data.
  • Passion for technology, innovation, and the Samsung brand.
  • Willingness to work fully on-site at McKinley Hill, Taguig.

Join Samsung Philippines and be part of a global leader in innovation and technology! As a Product Marketing Manager, you will have the opportunity to shape the future of Home Appliances in the Philippines while working with a talented and passionate team. If you are ready to make an impact and drive growth in a dynamic market, we invite you to apply today!

Apply now and take the next step in your career with Samsung!

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