Overview
Brand Manager Jobs in London, England, United Kingdom at Haystack
Title: Brand Manager
Company: Haystack
Location: London, England, United Kingdom
Brand Manager – AUTOMOTIVE | £55,000 – £70,000
We're working with a high-growth electric vehicle disruptor on this exciting opportunity to launch a cutting-edge automotive brand into the UK market.
As Brand Manager, you will be the architect of a new market entry, blending creative brand building with data-driven performance marketing to capture a new generation of drivers. This is a high-impact role requiring expertise in integrated marketing strategy, CRM, and digital campaign management within a fast-paced, инновационных environment.
The Role
- Lead the end-to-end UK market entry strategy, defining brand positioning and go-to-market roadmaps for high-tech vehicle launches.
- Execute multi-channel national campaigns across Social Media, Paid Media, Search, and traditional OOH channels to drive maximum brand awareness.
- Oversee digital transformation initiatives, managing CRM systems and website content to optimize lead generation and customer conversion funnels.
- Empower the dealer network by delivering localized marketing toolkits, POS materials, and bespoke event strategies to ensure a premium customer experience.
- Manage agency partnerships across creative, PR, and media buying, ensuring high-quality output and strictly monitoring ROI via platforms like Google Analytics.
What You'll Need
- Proven track record in Brand Management or Marketing Management, ideally within the Automotive industry, FMCG, or high-end Consumer Electronics.
- Deep expertise in digital marketing tools and performance metrics, including CRM management, SEO/SEM, and social media analytics.
- Strong analytical mindset with the ability to translate market research and competitor insights into actionable growth strategies.
- Experience managing significant marketing budgets and large-scale product launches from conception through to execution.
- Exceptional stakeholder management skills, capable of influencing both internal international teams and external dealer partners.
What's On Offer
- Competitive salary of £55,000 – £70,000 based on experience.
- The unique opportunity to build a brand from the ground up in one of the world's most competitive automotive markets.
- Join a rapidly expanding business with a global footprint and a commitment to sustainable, high-tech innovation.
- Direct influence on the marketing strategy of a major UK product launch.
Apply via Haystack today!