Overview
AREA SALES MANAGER – LUBRICANT B2C (THƯƠNG HIỆU SHELL) Jobs in Ho Chi Minh City, Vietnam at Digiworld Corporation
Title: AREA SALES MANAGER – LUBRICANT B2C (THƯƠNG HIỆU SHELL)
Company: Digiworld Corporation
Location: Ho Chi Minh City, Vietnam
About the Role
We are looking for an experienced and results-driven Area Sales Manager to lead business growth, expand distribution networks, and drive sustainable sales performance within assigned territories. This role plays a critical part in strengthening market presence, managing distributor partnerships, and developing high-performing sales teams.
Key Responsibilities1. Territory Sales Management
- Develop and execute regional business plans to achieve sales targets.
- Take full ownership of revenue growth, market coverage, and sales effectiveness.
- Monitor business performance and optimize operational costs to maximize profitability.
- Ensure achievement of sales KPIs and business objectives within the assigned territory.
2. Market Development & Channel Expansion
- Expand market penetration across automotive workshops, spare parts retailers, service centers, and dealerships.
- Identify and develop new business opportunities within the assigned region.
- Build, maintain, and strengthen distributor networks.
- Execute sales promotion and trade marketing programs to enhance market visibility and customer engagement.
3. Distributor Management
- Collaborate closely with distributors to manage sales targets, inventory levels, and accounts receivable.
- Implement pricing, discount, and promotional policies effectively.
- Ensure brand visibility, merchandising standards, and product availability at points of sale.
- Drive distributor performance and business growth through strategic partnership management.
4. Team Leadership & Development
- Lead, coach, and develop regional Sales and Trade Marketing teams.
- Conduct regular field visits to monitor performance and provide on-the-job coaching.
- Utilize DMS (Distribution Management System) and sales reports to track team productivity and market execution.
- Foster a high-performance and results-oriented sales culture.
5. Market Analysis & Reporting
- Monitor market trends, competitor activities, and customer insights.
- Analyze sales performance, distribution coverage, and promotional effectiveness.
- Provide regular business reports and actionable recommendations to support growth strategies.
- Identify opportunities and propose initiatives to increase market share and profitability.
Requirements
- Bachelor's degree in Business Administration, Marketing, Commerce, or related fields.
- Minimum 5–8 years of sales experience in FMCG, automotive aftermarket, lubricants, technical products, or related industries.
- At least 2–3 years of experience in an Area Sales Manager, Regional Sales Supervisor, or equivalent leadership role.
- Strong understanding of distributor management and indirect sales channels.
- Experience working with extensive distribution networks is highly preferred.
- Existing relationships with distributors within the assigned territory is an advantage.
- Strong communication, negotiation, stakeholder management, and leadership skills.
- Data-driven mindset with strong analytical and problem-solving abilities.
- Willingness to travel frequently for business purposes.
Why Join Us?
- Competitive salary package and performance-based incentives.
- 13th-month salary and annual performance bonuses.
- Annual salary review based on performance.
- Daily lunch allowance and additional work-related allowances.
- Comprehensive social insurance, health insurance, and unemployment insurance in accordance with local regulations.
- Additional benefits including birthday gifts, healthcare check-ups, company trips, quarterly kick-offs, and employee engagement programs.
- Modern and well-equipped working environment.
- Structured onboarding and professional training programs.
- Clear career development pathway and advancement opportunities.
- Dynamic, collaborative, and growth-oriented culture with experienced professionals.